PUZZLED coffee and cakes
The brand of my cafe is PUZZLED. I would like my customers to feel comfortable thus the consideration of colours was important, blue is the main colour used in this project as I wanted my brand to give out the “cozy” vibes and the orange tones are to represent “ warmth ”.
Zero Waste
My choice of social campaign is plastic pollution in waters ; endangering marine life. The use of neon colours against black was to make my message stand out from my supporting graphics. The supporting graphic then shows the cause of the problem, allowing viewers to do self-reflection.
重逢MUSIC FESTIVAL
重逢 means reunion or to meet again. This is an event where fans gather to support their Chinese-Pop (CPOP) idols from various boy-groups. The main idea of this event to bring people of the same interest together and forge more friendships.